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MSS 22

Women in World War II greeting cards collection, 1942-1945.Add to your cart.

Table of Contents

Contact Infomation:

Special Collections

MSU  Libraries

366 W. Circle Drive

East Lansing, MI 48824



URL: http://specialcollections.lib.msu.edu

Date Received:

October 2012

Date Processed:


Acquisitions Information:

Acquired by Special Collections, MSU Libraries.

Preferred Citation:

Researchers wishing to cite this collection should include the following information:  Box number, Folder number and/or title, Women in World II Greeting Cards, MSS 22, Special Collections, MSU Libraries, Michigan State University, East Lansing, MI

Copyright Notice:

Copyright is retained by the author of the items in this archive, or their descendants, as stipulated by United States copyright law.

Usage Restrictions:

There are no restrictions on the access of this collection.

Photoduplication Restrictions:

Contact Special Collections

Collection Summary:

A collection of 25 World War II greeting cards featuring women only. All but one are signed. Twelve of them are signed by Alma to her husband. The Granges around the country sent cards to servicemen signed Grange Sister, Grange Pal, etc.

Historical Background:

In response to the War Department's order to reduce paper use by 25%, the Greeting Card Association (GCA) was formed in 1941 under the leadership of George Burkhardt. Not wanting the elimination of the greeting card industry, the GCA launched a counter-offensive, creating "Defense Stamp Christmas Cards" and V-mail greeting cards to promote the sale of bonds and war stamps.

These efforts were soon followed by the campaign, "Greeting Cards in Wartime", an effort to keep families and soldiers in touch with each other and boost morale. In conjunction with the Red Cross, the industry provided millions of cards to wounded soldiers to write home.

This collection of cards was designed to appeal to woman. To pass the censors, the cards were inoculated with light-hearted humor as well as some risqué humor. The cards represent a wide range of patriotic themes including the physical dangers, probable lack of food, interactions with superiors, and encounters with the opposite sex.

Processing Note:

Processed by Leslie M. Behm, November 2012.


WriterSaying on Front of CardsGreeting Card Co.
AlmaSure Miss You, Soldier. I'am busy in the MORNINGSA Hallmark Card
AlmaGreetings to My Husband in the ServiceQuality Card
AlmaHi, SoldierA Hallmark Card
AlmaFor My Sweetheart in the ServiceCreated by Paramount
AlmaWith Love to my HUSBAND in the Service. Thinking of you always, Hoping you are well. Includes a handwritten noteJ.P. Pub.
AlmaThinking of you, Soldier. Yours ain't no Bed of Roses (Who wants one -- they Got Thorns!) You sure can't JITTERBUG all night. (Well, it's better for your corns!)
AlmaTo my Sweetheart in the ServiceJ.P. Pub.
AlmaThinking of you, Soldier And Hoping the GENERAL is, TOO!
AlmaPack up your Troubles in your old kit bag and --Gibson
AlmaHey Soldier! Bet 'Ya When You're Drilling You Do Everying "Just Right"
AlmaFor Someone in the service from one who misses you
AlmaBest Wishes to you in the service
Dee for AlmaHi, Soldier [Written by Dee on behalf of Alma who was visiting her husband]Gibson
Berg, Howard & Ethel Best Wishes to one in the servicS. Co.
CarpentersHi there! you ol' son-of-a-gun in the serviceRust Craft
Grange SisterFor you in the Service. Uncle Sam and WE are proud as can be…
Grange SisterTo you in the Service Gibson
Grange FriendBest Wishes Soldier! What if yo do use a Pup Tent--Gibson
Grange PalThe Victory News-Letter [Card formatted as a newseletter sender signs as the editor]J.P. Pub.
Grange PalUncle Sam sure is lucky--Gibson
Guess Who?TO MY BOY FRIEND in the Service I sit at home all alone and CHATTER to myself. Since you're away it sur ain't fun to be up ON THE SHELF
Hollingsworth, E.I.A gadget that makes letter-writing as "easy as pie". I filled in my name and address, and as you can plainly see, all you do is check it off, detah and mail to me!
Hollingsworth, M.For You in the Service… Uncle Sam needs you it is plain to seeCreated by Paramount
[unsigned]To a Swell Guy in the service! Don't you dare ingnore the bugler When he blows you out at dawn -- Don't let your gun get rusty And make your corporal "CARRY ON" Don't slap your sergeant on the back You'll him right off his feet -- and never HALT your GENERAL
Marc & Agnes WayHow're you doin', soldier? [with note handwritten on back]Forget Me Not
"About the Greeting Card Association". Press Release. [n.d.]

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